Fat-shaming. See-through yoga pants. While these spandex scandals may have been enough to get Lululemon founder Chip Wilson to step down, they didn't end his fashion-industry career. The New Yorker reports that Wilson and his family have debuted a yoga-pants-free line of upscale ready-to-wear called Kit and Ace, which is inspired by two fictitious people, a free-spirited West Coast girl and a surfer who, Wilson's son JJ says, "graduated college. He’s thirty-two. He’s maybe dating The One.”
The Wilson paterfamilias, a fitness enthusiast who calls mountains "nature's StairMaster," and plays a terrifying-sounding game called Real Talk with his family (questions include "Do you believe in monogamy?"), is banking on qemir, a washable variant of cashmere, to make the “full-contact life style" line a success. As for what a "full-contact lifestyle" entails, your guess is as good as ours.
Read more posts by Véronique Hyland
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lululemon
,chip wilson
,kit and ace
,second acts